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Fans Flock To Formula 1 Experiences

Fans Flock To Formula 1 Experiences - News

  • Rise in Formula 1 attendance figures coincide with a huge increase in single-seater experience bookings
  • Bookings for Formula Silverstone Single Seater experiences surge within first six months of 2023 when compared to 2022
  • Increased exposure and accessibility to the pinnacle of racing linked to current driving experience bookings

More Formula 1 fans than ever are booking on to Formula 1 inspired driving experiences, at the same time the motorsport series experiences its highest ever attendance figures.

And we've seen that in our latest booking data here at DrivingExperience.com, as we have seen a 183% surge in bookings for our Silverstone Single Seater Experience so far this year when compared to the first six months of 2022.

The rise coincides with increased attendance figures at Grand Prixs throughout the season, with records tumbling at nearly all of the completed race weekends.

The experience, which puts fans behind the wheel of a Formula Silverstone Single Seater at Stowe Circuit in Silverstone, has also become our fastest-growing experience on the site, overtaking all of its competitors to the top of the podium.

Dan Jones, Operations Manager at DrivingExperience.com, says: "Formula 1 is currently riding on the crest of an extremely large popularity wave, and I feel credit should be given to how accessible the sport has become since Netflix's Drive to Survive landed."

"More people than ever are flocking to the circuits – just look at all the attendance records that have been broken so far. 480,000 people attended the Silverstone GP, its highest ever, and it seems as if fans want to get out driving on the track, too."

Visit our Formula 1 Driving Experiences and Single Seater Driving Experiences today on the Driving Experience website to browse and book from all our current F1 inspired driving day packages, which are also available to book through our open Gift Vouchers.

15 August 2023
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