Ariel Atom Driving Experiences

Think of your ideal driving experience car. You're after a lightweight, supercharged, smooth handling vehicle, right? You're after the Ariel Atom.

The Atom really is lightweight - weighing in at 612kg, it's half the weight of your standard city car.

And it really is supercharged - it produces 300 bhp from its 2.0-litre engine, powering it from 0-60mph in 2.7 seconds - that's as fast as a McLaren 570S.

And it really handles smoothly. From its F1 quality engineering, it effortlessly reaches all apexes, and its simple chassis design allows you to see exactly where your tyres are going.

This motor enthusiasts’ high-powered driving experience is available for you at many famous car race tracks and circuits across the UK, from the world famous Silverstone and Brands Hatch, to the home of Top Gear’s test track in Dunsfold Park. Whichever of our driving experience options you decide on, they will let you get a full experience of everything the Atom can offer.

There is also a driving experience available that allows you to get behind the steering wheel of the Ariel Atom and up to six supercars of your choosing. Whether it’s the more powerful likes of Ferrari and Porsche, or Lamborghini and Aston Martin, you can get the chance to test and compare them by having several driving experiences for the price of one.

The deceptively simple appearance of the Atom belies its performance. But whilst it doesn’t boast the trimmings and comforts of the more powerful vehicles in the Driving Experience fleet, this doesn’t matter. Jeremy Clarkson described his Ariel Atom driving experience as ‘the time of his life’, and we are sure that, as it is the purist’s driving experience car that will give you memories to last a lifetime.

Take a look at our fantastic track day packages listed above. They’re the perfect gift idea for any motoring fanatics, and will let you experience the Ariel Atom as you never have before. You can book directly for a date of your choosing or order a 10 month gift voucher.

The Ariel Atom isn’t just a car; it’s an open invitation to madness. Since its launch in 2000, it has thrown every unnecessary part - like doors, a roof, and common sense - out the window in pursuit of pure, unfiltered speed. Powered by a 2.0-liter turbocharged Honda K20C engine, this featherweight machine turns horsepower into exhilaration, rocketing from 0 to 60 mph in 2.8 seconds. And if you’re feeling particularly brave, the 4R version does 62 mph in under 2.7 seconds with a top speed of 170 mph, just in case you need to feel your eyeballs retreating into your skull.

Handling? Sublime. With a pushrod suspension system and Öhlins TTX36 dampers, the Atom clings to the road like a caffeinated gecko. There's even a wind deflector (more symbolic than functional) and a reversing camera in later versions to remind you that, technically, this is still a car and not a missile. No frills, no excess - just performance so sharp it could cut diamonds.

But what really sets the Ariel Atom apart is its philosophy: driving isn’t about luxury or convenience - it’s about feeling alive. Forget cupholders and plush seats. This is for those who’d rather chase the horizon at breakneck speed than settle for mediocrity. The Atom isn’t just a car; it’s a riot on wheels.

There are two easy ways for you to purchase an Ariel Atom Driving Experience on Driving Experience. You can either purchase one of our driving experience days as a 10-month gift voucher or book directly onto a date of your choice.

If you cannot see any dates on the voucher page, then simply e-mail or call us and our customer service team can give you the most up to date availability. If you wish to make a bespoke package, or are interested in making one of our driving experiences into a group event or corporate event, please contact us by going to our corporate days page and filling in our enquiry form.

Essential booking information for Ariel Atom Driving Experiences

If you buy an open gift voucher for an Ariel Atom package, the standard validity period to use the voucher is 10 months. However, please make sure you check this first, as some Ariel Atom vouchers and special offers may have a shorter or longer validity.

If you are booking directly onto a date for a driving experience, please note that you are making a booking request, and the date and time that you choose will still be subject to availability.

We usually confirm bookings within 48 hours, but we ask that you do not make any arrangements in conjunction with your booking request until you have received your final confirmation email. The receipt we send you after making a booking request is not your confirmation.

Other important things to consider when purchasing driving experiences for the Ariel Atom is that the driver meets all requirements in terms of age, weight, height and driving licence. These requirements are unique to each driving experience, so please ensure you have read the important information thoroughly.

If an experience is for junior drivers only, we will usually mention this in the name of the package, but not in all cases. If you place a booking for a driving experience, and the driver doesn’t meet the requirements on the day, then it is unlikely they will be able to drive the vehicle, in which case they will be offered a passenger ride. Just to be sure - why not check out our full list of Junior Driving Experiences.